This is very much an apartment for those averse to clutter. The space is striking in its minimalism, with every item of furniture or surface selected for its clean lines or glossiness. The pair of restrained prints hanging on the living room wall is about as outre as it gets. For many guests, this pared-back decor will be perfect as a blank canvas for their stay in London and the none-more-central location is a major advantage. Being one road behind Oxford Street means that the city's retail heaven is just around the corner, but there won't be flocks of shoppers right outside your door, either. Both Regent's and Hyde Park take around fifteen minutes to reach on foot, as do the restaurants and nightlife of Soho. Home truths: * This home is on the second level of the building and there's no lift, so it might not be suitable for guests with reduced mobility * Street noise can be heard in the living room * There's a duty manager available twenty-four hours a day in case of any issues